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Kiehl’s has a long-standing history of corporate social responsibility as it’s a family founded brand and they champion in the welfare of the local communities. Kiehl’s believe in the saying better skin leads better community.
Since Kiehl’s inception in India, it has envisaged the global procedure and strives consistently toward the better neighborhood.
To commemorate the 5th Anniversary of Kiehl’s India collaborated with Teach For India which is a nationwide movement of outstanding college graduates and young professionals who commit 2 years of their lives to teach full-time in under-resourced schools and who become lifelong leaders working from within various sectors towards the pursuit of equity in education.
Kiehl’s associated with the philanthropist Bollywood actress Neha Dhupia and launched their special edition Ultra Facial Cream which is also an iconic Kiehl’s formulation loved by customers around the globe. Globally, Kiehl’s sells 7 Ultra Facial Creams per minute. In India, 10 Ultra Facial Creams are sold per day enriched with continuous moisture replenishment throughout the day.
Kiehl’s philanthropic activities have always been an integral part of its DNA since 1851. Abiding by its mission one must “contribute to make better citizens, better firms, better communities and better societies at large.” To that end, Kiehl’s focuses through civic and environmental initiatives alongside customer sponsorships and localized events.
With the mission in our heart, the Kiehl’s Limited Edition project in India underlines their time-honored commitment to philanthropy, science and education. Tomemorialize its 5th Anniversary in India, Kiehl’s has partnered with actress Neha Dhupia and Teach For India to establish ‘Kiehl’s Gives’ – an enduring global initiative to promote philanthropy. For the first time in India, the brand had retailed a special edition of their Ultra Facial Cream – the world’s favourite moisturizer –100% net proceeds from which (up to INR 7,00,000), had been given to Teach For India in February 2016 to educate underprivileged children in the country.
Kiehl’s, alongside with Teach For India and Neha Dhupia endorsed to bring an end to India’s educational crisis. With this collaboration Kiehl’s tirelessly worked towards bridging the gaps and challenges that underprivileged children face in education. The lives of these kids, and fostering optimism and making education a human right,” says NehaDhupia.
With Kiehl’s customer centric heritage and decade old commitment to local communities, this year Kiehl’s India has contributed towards Philanthropic endeavor for the cause of autism. On that occasion Kiehl’s collaborated with Swara Bhaskar to support this cause Autism Centre for Excellence (ACE), Gurugram based school. Since autism is indeed a global issue. Kiehl’s worked on a partnership the newer mission of Autism Speaks which really speaks to all of us on a very personal front and from a perspective of a parent who is trying to circumnavigate these waters.
Kiehl’s with SwaraBhaskar partnered to begin serving the community with its world-renowned fine quality skin care at its new flagship store of the Future in Gurugram
As a part of this association, Kiehl’s India donated 1% the sales made of the Limited Edition Ultra Facial Cream to the cause of Autism to ACE.
To zenith the exultant accomplishments, the Bollywood actress SwaraBhaskar was benevolent enough and mentioned Kiehl’s is an absolutely phenomenal brand when it comes to both skincare and philanthropy and she feels fortunate to have been able to be part of the launch of their Ambience Mall Gurugram flagship store and to honour the cause of Autism, by launching the limited addition Ultra Facial Cream.
With the Kiehl’s product and its 11th store launch this particular collaboration embarked the brand on a new journey altogether towards a better India with an unpremeditated advancements for the local communities and under advantaged groups of the country.
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